Diet Industry

Dieting IS an Eating Disorder…. #EDAW2017 Day 1

It is Eating Disorders Awareness Week this week. I am honoured to have over 2,000 followers on my Facebook page, and I know that a percentage of those followers are ‘officially’ struggling with an Eating Disorder – by that I mean in recovery from Anorexia, or struggling with Bulimia or Binge Eating Disorder.   However, the…

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The Rise of the ‘Serial Dieter’ In Modern Life….

I was delighted to be interviewed by the Evening Echo newspaper here in Cork recently. The theme of the article is on the concept of ‘Serial Dieting’. So many of my clients, and women in general, are now trapped in a repeated cycle of diet/crash/binge/diet. Starting again every Monday. Starting again every January. Starting again…

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Dieting, Personal Readiness and…Neuroscience?

A client sent me a link to this TED talk yesterday following a therapy session.  During the session, we had a chat about it.  My client said “it was amazing how I just felt something ‘click’ when I listened to this talk, she has a really good graph that shows how just four healthy habits…

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Diet Advertising Reaches New Low (Low)

[youtube http://www.youtube.com/watch?v=zNAR5T_DSvs&w=560&h=315] Where do I even begin today, on this new ad? First, I will disclose that I was recently asked to participate in a focus group on the ad by the ad agency just before it was released, which I refused to do, as I would not agree to have my name associated with…

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